Introducing b8b hospitality consultancy services

Case Studies

We strictly adhere to a policy of confidentiality and refrain from detailing specifics about client assignments in public channels, however to give you a flavour of our range and capability we have summarized a selection of work outlined in the following case studies;

Case 1. Client: Leading group of companies in Middle East
Challenge: Conversion of apartment building to a star rated branded hotel service apartment.

Contribution:
– through site characteristics and a SWOT assessment,  we matched the right brand for the project and created a strategy that allowed the hotel to capture a substantial market share as the leading branded hotel service apartment in the area.

Case 2. Client: Leading Independent Hotel Owner in Asia
Challenge: Re-energise its competitive strategy and find solutions to the loss of market share.

Contribution:

  1. Identified the operational areas that make critical difference to the guest.
  2. Constructed ways to leverage current skills and create a meaningful impact.
  3. Helped Operations to implement the new skills.
  4. Helped sales and marketing team to create a social hotel digital marketing strategy to communicate effectively the improvements cross various digital platforms

Case 3. Client: Large fund in Middle East
Challenge: Following their first asset acquisition we were engaged to help their asset management team develop a strategy to optimise ROI.

Contribution:

  1. Initial evaluation of present situation and identified hot spots that could be quickly converted into areas of opportunity.
  2. Developed a recommended strategic plan of action.
  3. Monitored progress and reported activities and success to the hotel ownership

Case 4. . Client: Leading hotel owner in one of the countries in GCC
Challenge: Finding the best partnership solutions for a hotel project.

Contribution:

  1. Operator identification
  2. Comparison of hotel operator strengths and financial offers.
  3. Interviewed the shortlisted candidates and made final recommendation to hotel ownership.
  4. Negotiated the commercial terms of the 3 tier contracts on behalf of the owner.